For my Ethical Hacking students. Have I mentioned
we are looking for someone to teach mobile app development?
Android
Factory Reset Leaves Personal Data on Phone
Bad news for people who have sold or given away
their Android old phones: Google's own factory reset likely didn't
remove all of their personal data and account-login information. A
whopping 500 million Android devices may be at risk, according to a
study by University of Cambridge researchers Laurent Simon and Ross
Anderson.
According to
their academic
paper, once an Android
device's data is recovered by exploiting this flaw, it will
"successfully re-synchronize contacts, emails, and so on,"
leaving the digital lives of the original owners completely exposed.
Access to accounts through dedicated apps, such as Facebook, on a
poorly wiped device can also be procured through recovered
authentication tokens.
For my Data Management and Business Intelligence
students.
Psychology
of the Searcher
by Sabrina
I. Pacifici on May 23, 2015
Psychology
of the Searcher – Patterns on How Searchers Formulate Queries –
Blue Nile Research, April 28, 2015.
“Marketers see visitors from a wide variety of search queries
coming to their site. This data is valuable in guiding a search
strategy, but it has existed in a vacuum, with little known about how
searchers make decisions about how to phrase their search that lead
up to the visit. New research from Blue Nile Research surveys
searchers about how they choose to form their searches in a variety
of different scenarios, and helps Marketers see the patterns in how
searchers formulate their queries. Blue
Nile’s research shows an exact 50-50 split between users who search
in fragments (e.g. ‘swollen ankle’) and
those who search in more fully formed terms (e.g. ‘causes
of swollen ankle during sleep’). When it came to questions vs.
statements, 27% of respondents phrased their query in the form of a
question, with ‘How’ being the most commonly used prefix. With
the research showing no clear clustering in how users phrase their
searches, Marketers who
wish to be well prepared to reach their target audience must be
thorough in first understanding how their audience chooses to search
before developing a strategy and by crafting content that
closely maps to their pain points.”
For all my researching students. How to query.
Proposed talk at SIGIR, but the slides and some citations are
available now.
Information
Retrieval with Verbose Queries
by Sabrina
I. Pacifici on May 23, 2015
Information
Retrieval with Verbose Queries – Manish Gupta and Michael
Bendersky, March 2015.
“Recently, the focus of many novel search
applications shifted from short keyword queries to verbose natural
language queries. Examples include question answering systems and
dialogue systems, voice search on mobile devices and entity search
engines like Facebook’s Graph Search or Google’s Knowledge Graph.
However the performance of textbook information retrieval techniques
for such verbose queries is not as good as that for their shorter
counterparts. Thus, effective handling of verbose queries has become
a critical factor for adoption of information retrieval techniques in
this new breed of search applications. Over the past decade, the
information retrieval community has deeply explored the problem of
transforming natural language verbose queries using operations like
reduction, weighting, expansion, reformulation and segmentation into
more effective structural representations. However, thus far, there
was not a coherent and organized tutorial on this topic. In
this tutorial, we aim to put together various research pieces of the
puzzle, provide a comprehensive and structured overview of various
proposed methods, and also list various application scenarios where
effective verbose query processing can make a significant
difference.”
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